Here Come the Patients: The Increasing Role of Patient Preferences in FDA Decision-Making

Posted by Tobi Laczkowski on April 12, 2017


Patient empowerment is manifesting itself in many forms across the healthcare landscape, and its influence on medtech approvals is growing.


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Don’t Forget the Patient

Posted by Andy Kach on April 7, 2015

With the increased commoditization of products and the rapidly increasing “fast follower” environment in medical devices, manufacturers are struggling to find the differentiating value they can bring to their primary customers, health-care providers. While millions of dollars are spent researching what makes a doctor tick, many manufacturers may be missing a significant driver of value for health-care providers.


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