Acing Medtech Pricing 2.0 With Analytics

Posted by Bhargav Mantha on May 28, 2019

As we’ve heard many times, the traditional medtech operating model faces several headwinds:  buyer consolidation, a focus on value and outcomes, increased cost-to-serve and a change in buying preferences. All these trends have dealt a blow to medtech’s traditionally high margins and to a commercial model that was primarily sales-driven.


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It Will Take Much More Than Technology Investments to Drive the Analytics Transformation in Medtech

Posted by Maria Kliatchko on May 13, 2019

Kelly Tousi co-wrote this blog post with Maria Kliatchko. This blog post is the first in a two-part series on how medtech companies can find success with analytics.

We’re living in an increasingly digital and analytical world, driven by data, smart algorithms and instant, automated decisions. Many industries, from airlines to pizza delivery, have optimized their products, operations, pricing, customer support and more using data and statistics to gain an edge over human intuition. Companies have been transformed in the process. Domino’s now describes itself as “a technology company that sells pizza,” and UPS claims that it has “evolved from a trucking company with technology to a technology company with trucks.”


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Generating Value Through Digital and Connected Health Analytics

Posted by Vishal Srivastava on February 13, 2019

"Digitization" has been disrupting several parts of the economy, including the medical devices industry. Beyond the initial hype, we see several programs beginning to show real results and that look promising for improving quality and decreasing healthcare costs. The industry is beginning to look at digital health solutions to drive differentiation as it moves toward focusing on healthcare value and outcomes.


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Five Analytics Trends on the Horizon in Medtech

Posted by Bhargav Mantha on January 31, 2019

Maria Kliatchko co-wrote this blog post with Bhargav Mantha.

With the holidays well behind us, it’s time to take stock of 2018 and discuss what’s ahead for 2019 and beyond. In the past few years, advanced analytics has become much more accessible for many non-tech companies, driven by cheaper storage and improved processing power. Healthcare and the life sciences industries, in particular, are now seeing a lot of interest in the growing volumes of healthcare data, along with increased demand in outcomes-based product design and commercialization from regulators, customers and communities.


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Medtech Analytics: Finding the Right Data Fit

Posted by Vishal Srivastava on October 24, 2018

Medtech organizations are poised on the edge of analytics-driven transformation. The number of data sources available to medtech organizations has increased exponentially over the last few years, creating options, questions and confusion. How can you sort through these options to determine which data you should pursue? And once you find it, how do you assess whether it’s worth the investment?


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