Hello, and welcome to The Pacemaker, a blog dedicated to the commercial/sales and marketing aspects of the medical products world. This blog will aim to be timely, topical and relevant for leaders of medical products companies, including C-suite, general managers and VPs of sales and marketing. We’ll use a team of contributors who have each been in the med-tech world for 10-plus years, and collectively, we have experience across essentially every subsector of the space. From a geographic perspective, we’ll aim to reflect roughly the makeup of the industry, which tends to be about half U.S. focused and half other regions of the world.
So without further ado, we bring you The Pacemaker.