Overcoming Barriers to Effective Sales Comp Planning for Oncology Launches

Posted by Christina Corridon on Mar 28, 2016 8:00:00 AM

ZS sales compensation expert Mike Martin recently wrote about the challenge of structuring sales compensation plans for oncology product launches in the face of imperfect data, previewing an article called “Reaching the Highest Peak: Four practices for designing a fair and motivating sales comp plan for oncology launch.” While it’s difficult to design an effective sales compensation plan amid data uncertainty, it can be done—and as Mike mentions here, there are some viable approaches.

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