Oncology M&A: Achieving Better Outcomes?

Posted by Arup Das on Jun 4, 2019 8:00:00 AM

Pranav Srivastava co-wrote this blog post with Arup Das.

Merger and acquisition (M&A) activity for the oncology, pharma and biotech sector is off to a blistering start in 2019. Three huge deals announced in the first two months of the year have set the pace for what could be a record-breaking year: 


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Is Your Oncology Analytics Organization Best in Class Yet?

Posted by Arup Das on Oct 25, 2018 8:00:00 AM

Arun Jain co-wrote this blog post with Arup Das.

Imagine a world where oncology analytics transform the way that a pharma manufacturer engages with its customer: Sales reps have real-time insight into where patients are being diagnosed. Accurate predictions help them anticipate when to follow up with a customer with a relevant message about their soon-to-relapse patient. Customers give them unencumbered access because they trust that the manufacturer will engage with them through their preferred channels at the right cadence. Does this sound too good to be true? Some oncology companies are already exploring these possibilities today, but according to ZS’s recent benchmarking study of oncology analytics organizations, many are not there yet in their analytics maturity and are missing out on critical opportunities to engage their customers when it matters most.


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Five Elements of a Successful Oncology Product Launch

Posted by Arup Das on Jan 23, 2017 12:00:00 PM

The explosion of new therapies in oncology, and the growing queue of them waiting for FDA approvals, has created an ongoing race to learn, launch and repeat. If you’re a small company—more nimble than the established players—you’ll face the challenge of how to launch your first product in the market. With limited resources, the most common questions that small companies face include, “Where should we invest?” and, “What will get the product to the patients who need it the most?” Even bigger companies are seeking smarter and more efficient means of launching their new products. Some are doing better than others because they’re tailoring their roles according to customer requirements, investing (and collaborating) wisely to maximize limited resources, and preparing for the long run. Here are five key elements that are enabling their success: 


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