Adidas Is Giving Away an Island. Should You?

Posted by Mike Martin on Tue, Mar 07, 2017


Last week, Adidas announced that it will give away an island to any NFL prospect who can set a new record for the 40-yard dash at the NFL Scouting Combine—as long as the contestant is wearing a specific type of Adidas shoe when he does it.


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Rewards to Remember

Posted by Mike Martin on Wed, Oct 12, 2016


Have you ever won a free trip, free concert tickets or free admission somewhere special? If so, I bet that you remember quite a bit about the experience. My mom and uncle still reminisce about their free childhood trips to Kennywood, a little amusement park outside of Pittsburgh, that my grandfather won in a work contest.


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Risk vs. Reward

Posted by Mike Martin on Tue, Oct 06, 2015

Payout ranges for a team of managers came up during a recent discussion of mine with a sales compensation director who oversees the compensation plans for about 5,000 sales reps. The idea of risk versus reward arose, as it always does. Most of the time, however, risk versus reward is focused on the top performers versus the bottom performers:


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How Sales Compensation Steers Your Business in the Right—or Wrong—Direction

Posted by Steve Marley on Wed, Feb 06, 2013

When I say "carrot," what’s the first word that comes to mind?

If you thought "stick," you're in the right place. (If you thought of beef stew, or feeding horses, or rabbits, I would still encourage you to read on.) Of course, you’re aware that “carrot and stick” is synonymous with rewards and punishments, and sales compensation is fundamentally a reward system.


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