Turning Channel Operations “Process Poets” Into “Quant Jocks”

Posted by John DeSarbo on Wed, Sep 18, 2013

You’ve got a tremendous opportunity to mine your mountains of channel data to find new growth opportunities—but does your channel operations team have the skills you need?

Gathering data from dozens, hundreds or even thousands of channel partners is critical for any high-tech company. Although many companies have largely overcome technical barriers to handling and processing channel data, they are struggling to find personnel who can crunch data and find the insights behind the numbers.

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