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The Pacemaker offers real-world insights on today's sales and marketing issues, trends, and strategies in medtech. When you subscribe, blog posts like these will be delivered straight to your inbox:
- - The Case for Case Coverage: Old-School Waste of Resources or Irreplaceable Barrier to New Entrants?
- - Don’t Forget the Patient
- - Five Valuable Lessons of the Eurozone Crisis
- - Why delaying surgery can be big business
- - Buy the Brand or Buy the Rep? Offerings for Both Types of Orthopedic Customers