Open Booking Will Change the Travel Industry for the Better, but Maybe Not the Way You Think

Posted by Geoff Renaldo on Wed, Sep 30, 2015

Open booking will ultimately have a major impact on the way travelers, agencies and suppliers interact, but maybe not in the way that is currently envisioned. I don’t think the majority of corporations will ever fully embrace an open-booking travel policy (otherwise known as managed travel 2.0), but I do think the presence of competition will trigger innovation in two key areas: data exchange standards and mobility. This innovation would close the gap in the booking experience between leisure and corporate travel.

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