“Sea of sameness” is how my colleague Andrew Harris likes to describe a market with a number of undifferentiated players. I am adapting his term for the big three U.S. carriers—United, American and Delta—and now call the market they inhabit the Sky of Sameness.
Read MoreTopics: Glenn Hollister, Air Travel, Airlines, Travel, Differentiation, Customer Segmentation
“Sea of sameness” is how my colleague Andrew Harris likes to describe a market with a number of undifferentiated players. I am adapting his term for the big three U.S. carriers—United, American and Delta—and now call the market they inhabit the Sky of Sameness.
View All ZS Offices
