Lead the Charge in the Social Sales Revolution

Posted by Ashish Vazirani on Mon, Apr 18, 2016

This is the final post in a series based on a ZS social selling survey of 125 sales leaders.

For those of you who have teenage kids, you may relate when I tell you that it drives me a bit nuts to hear them qualify their responses with “kind of” and “sort of.” When I ask them what they mean, I get a blank stare, and I then have to point out that “kind of” or “sort of” is neither here nor there—it’s noncommittal.


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The Six Building Blocks of Social Selling

Posted by Ashish Vazirani on Tue, Feb 09, 2016


Many sales organizations now are engaged in some form of social selling, and as I’ve written and spoken about this topic over the past several years, one of the common questions raised by sales leaders is, “How should we get started?” To understand how to answer this question, it’s appropriate to gain some context, so as good consultants, we said, “Let’s gather some data.”


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