Brian Chapman is a principal in ZS’s Zurich office and leads the consulting practice for ZS’s Medical Products and Services team. While at ZS, he has worked with companies on a range of sales and marketing issues, including sales force effectiveness, organizational design, opportunity assessment, channel design, new product launch strategy, value proposition development, territory alignment and incentive compensation. Having spent time working and living in the U.S., Europe and Asia, Brian has significant experience with global projects.
Prior to ZS, Brian worked in the chemical industry in a variety of technical and commercial roles. Brian has a B.S. in chemical engineering from Michigan Technological University and an M.B.A. with distinction from the University of Michigan Ross School of Business.